We recognize that there is a wealth of serious sports research available to industry executives. Our key goal is to conduct research that enhances the sports industry, allowing the industry to leverage and benefit from our findings. Current projects underway include work on:

• New Media Opportunities and Monetization in Sports;
• Lessons on Effectively Educating Professional Athletes on Business Issues;
• The Mentoring Origin of Pro Coaches;
• Maximizing Philanthropic Efforts by Sports Entities and Individuals; and
• Maximizing Secondary Ticket Market Revenues

Representative research papers include:

Point Shaving: Corruption in NCAA Basketball

Racial Discrimination Among NBA Referees

Seat Value Based Revenue Implications for Baseball

Turning Pro Young: The Business of Early Entry Into Professional Sports

Proprietary research projects include:

- Professional Sports League Player Survey