Alumni Spotlight: Kelly Schrader Talks About What Helped Her Break Into Sports Business and Her View on Esports

Wharton Sports Analytics and Business Initiative (WSABI) had a chance to connect with Wharton’s recent alumni, W’19 Kelly Schrader and Associate at the National Basketball Association (NBA). In her interview, Kelly talks about what helped her break into sports business, shares advice to current students, and her view on esports.Read More

Changing the Game: How Data Analytics Is Upending Baseball

Sharing Knowledge@Wharton article and a podcast with Professor Abraham Wyner and MLB player Brendan Harris discussing how increased reliance on analytics is changing Big League rosters. Baseball legend Yogi Berra defied math logic but still made complete sense to game enthusiasts when he famously said, “Baseball is 90% mental. The other half is physical.”Read More

Wharton School Establishes New Sports Analytics and Business Initiative

PHILADELPHIA, December 4, 2019 — The Wharton School of the University of Pennsylvania announced today the establishment of the Wharton Sports Analytics and Business Initiative (WSABI). WSABI represents an expansion of school-wide sports business activities by building on the Wharton Sports Business Initiative (WSBI), founded in 2008. The addition of sports analyticsRead More

Growth Is The Ultimate Team Sport

The article below by Stephen Diorio, Forbes, features Professor Adi Wyner, faculty co-Lead for WSABI on Four Lessons for Building High Performance Revenue Enablement Teams Growing revenue has emerged as the ultimate team sport. Selling to a digitally empowered customer across many channels requires a wider variety of functional roles,Read More