Wharton Sports Analytics and Business Initiative
A global leader in advancing the intersection of analytics and business within the sports industry.
How Sports Are a Local Growth Engine
WSABI recently convened sports, tourism, and business leaders for a discussion on how major sporting events drive local economic growth. Featured in Knowledge at Wharton, the panel explored Philadelphia’s opportunity to leverage events like the FIFA World Cup and NBA All-Star Game to create lasting economic impact.
Wharton Sports Analytics Journal — Spring 2026 Edition
The Spring 2026 edition of the Wharton Sports Analytics Journal is now live, featuring cutting-edge research across a diverse range of sports—from international soccer and fencing to hockey and beyond.
New Research Note: Penn Students Use Win-Probability Modeling to Rethink the Power Play in Mixed Doubles Curling
With the Winter Olympics under way, Penn students Trey Elder, Samen Hossain, and Jonathan Pipping break down the big strategy question in mixed doubles curling: when should teams deploy the Power Play? Their win-probability approach shows that the “right” moment isn’t just about points –– it’s about leverage.
Wharton High School Data Science Competition, presented by Google Gemini
The Wharton Sports Analytics and Business Initiative and Wharton Global Youth invite high school students to participate in the 2026 Wharton High School Data Science Competition, presented by Google Gemini. This year’s theme, ice hockey, gives students an exciting opportunity to analyze simulated hockey data and uncover what drives success on the ice.
New Research Note: Beyond Expected Goals
Beyond Expected Goals (xG+) redefines how we measure scoring danger in soccer by valuing not just shots—but the moments that create them. Authored by Jonathan Pipping, PhD Student, Wharton Sports Analytics and Business Initiative Research Team; Tianshu Feng, MSE Data Science, University of Pennsylvania ’26; and Paul Sabin, Senior Sports Analytics Fellow, Wharton Sports Analytics and Business Initiative.
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