The Wharton Sports Business Initiative is the forum that provides thought leadership and disseminates research for the business of sports.

Featured

Why NFL Coaches Make Bad Decisions: A Gridiron Digest Seminar

Check out this article in Bleacher Report on four of the different sessions at the Wharton Sports Business Summit, including those by Annie Duke, Michael Lombardi, the group of Eric Eager, Josh Hermsmeyer, Sean O’Leary, and Aaron Schatz, and Andrew Brandt.

2019 Race and Sports

The Wharton Sports Business Initiative and the Center for Africana Studies presented Race and Sports 2019 featuring Michael Bennett on April 24th. Michael, a Super Bowl Champion, had an in-depth conversation on philanthropy and activism as it relates to sports with the Wharton community.

News

A Guide to Wharton’s Summer Programs

Wharton Magazine
Spring/Summer 2019

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2019 SportsBusiness Journal Forty Under 40 Recipients

Congratulations to Penn alumni who have been recognized by SportsBusiness Journal!

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The Billion-Dollar Business of eSports

Wharton Magazine
Fall/Winter 2018

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WHARTON

Sports Business Radio Show

Hosts of Wharton Moneyball Eric Bradlow and Cade Massey speak with leaders from the world of sports.

Part One Guests:

  • Jeff Luhnow, General Manager and President of Baseball Operations for the Houston Astros
  • Stu Siegel, CEO of HockeyTech
  • Bruce Lefkowitz, Executive Vice President at Fox Networks
  • Melanie LeGrande, Vice President of Social Responsibility at Major League Baseball

Part Two Guests:

  • Theo Feder, Quantitative Analyst for the New York Yankees
  • William Deng, Vice President of Media Strategy & Business Development at the National Football League
  • Debbie DiVito, SVP of Sports Finance at Citi
  • Wayne Kimmel, Managing Partner at SeventySix Capital